Creepy DS Ad


All manner of software is available for video game machines in Japan. One popular category that has yet to gain strength in America is what I will dub: informational. Dictionaries, reference books, study aids, etc.

A horribly disturbing image was burned into my mind by a Nintendo DS software ad. A salaryman comes home from a stressful day at work, lays down on his massage chair, and kicks it into gear while his wife asks him about dinner. While she is pondering things, she looks over at him: fully reclined and jiggling in an unbelievable fashion.

Software title: DS Menu

Tagline: something like ‘need to find low cholesterol foods?’

Mental image: repugnant


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